Your Building Is Talking. You're Just Not Listening — And It's Costing You Six Figures a Year.
By Jason Gotcher | PropAITools
There's a multifamily operator in Dallas who lost $340,000 in turnover costs last year. Not because the market softened. Not because rents got squeezed. Because his "tenant retention strategy" was a quarterly survey and a fruit basket at renewal time.
Meanwhile,